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Pyrex Launches Atlantic Blue Bakeware

Pyrex Launches Atlantic Blue Bakeware

Iconic kitchenware brand Pyrex® has launched a new range of its much-loved glass bakeware - Easy Grab™ Atlantic Blue - a line of versatile glass baking dishes in a classic blue-tinted glass.

Available in three functional shapes and sizes; a 9.5” Pie Plate, 3qt Oblong Baker and an 8” Square Baker with Lid, the range of bakeware is a must-have for every home cook.

Pyrex’s Easy Grab™ range is designed with convenient Easy Grab handles and soft contours, making the bakeware easy to hold and transport straight from the oven to table.

From baking pies to roasting vegetables, microwaving, serving, and storage, the multi-function bakeware is made from Pyrex’s trusted Opal glass and is dishwasher, refrigerator, microwave and oven safe.

The Pyrex® Easy Grab™ Atlantic Blue range is available now in Coles and World Kitchen outlet stores with RRPs ranging from $12.95 to $29.95.

For more information about the Pyrex® Easy Grab™ Atlantic Blue range, please visit www.pyrex.net.au.

-ENDS-

Pricing for the Pyrex Easy Grab Atlantic Blue range is as follows:

Pyrex® Easy Grab™ Atlantic Blue 9.5” Pie Plate - $12.95 RRP

Pyrex® Easy Grab™ Atlantic Blue 3-qt Oblong Baker -  $26.95 RRP

Pyrex® Easy Grab™ Atlantic Blue 8" Square Baker with Lid - $29.95 RRP

For more information or high res images, please contact:

Laura Minns | Access | 02 9292 7002 | 0431 375 990 | laura@accesspr.com.au

Emma Reyes | Access | 02 9292 7006 | 0424 425 813 | emmar@accesspr.com.au

About the Pyrex Brand
With a century of innovation, the Pyrex brand has become a household name renowned for exceptional quality and masterful design since 1915. With a history of invention and creativity, Pyrex brand glass was originally used in lantern globes on railways. The progression from railways to kitchens came about when a railway engineer’s wife used the same heat resistant glass to bake a cake and an iconic brand was born. Today the Pyrex product range features a vast collection of prepware, glassware, storage, bakeware and drinkware. Pyrex products are available from department stores, leading independent homewares stores and grocery stores nationally.

About World Kitchen:
World Kitchen develops a suite of well-known and much loved brands including CorningWare, Pyrex, Corelle, Snapware, Bakers Secret and Visions. World Kitchen products are available from major retailers and an extensive range of specialty kitchenware outlets through Australia. World Kitchen has a factory outlet and showroom located in Alexandria, NSW. For more information, visit www.worldkitchen.com.au